Royal Ambulance had the opportunity to partner with Workplace from Meta on a feature in their blog Deskless, Not Voiceless.
Workplace saw Royal’s team engaging, collaborating and connecting, on the platform, creating a unique community, and wanted to include Royal in their study: “The Frontline Barometer”.
The short film we created: “Life On the Frontline” is about human connection, highlighting the moments that matter between our patients, team members and leadership.
MAKING BUSINESS MORE HUMAN
Covid-19 brought frontline workers into the public mind like never before, but these vital employees are all too often overlooked by their organisations. This campaign for Workplace tracks frontline frustrations each year. This year, we brought the story right back to the people that matter, using two films to spotlight personal experiences at Virgin Atlantic and Royal Ambulance. Together, they naturally encapsulate the brand proposition of making business more human.
